How to double or triple Google Adsense Revenue on your blog
By custodio
Increase Google Adsense revenue by 100% to 200%
This is an Adsense tip I shared on my blog and that helped double or even triple Google Adsense revenue on my blogs. The actual results varied across blogs, but my revenue never decreased, having even tripled in certain cases.
Three Adsense link units
My tip to increase Adsense revenue is to place three Adsense link units side by side. You can use the 120x90, 160x90, 180x90 or the 200x90 sizes, and the idea is to line up the Adsense link units side by side, at the very top of your post/blog. The final result, that you can see in the screenshot, will look something like a "menu".
This link unit setup was actually suggested by one of my blog readers, and before he pointed it out I don´t remember ever seeing this anywhere before.
Test, test, test
Although I obtained great results with displaying the Adsense link units in this fashion, there are things you should test. The most important of which is the color of the links. From my tests, I found that bright colored links achieved double the click-through rate of links with the same color as the text on the page. The color of the "ads by Google" border also affected the CTR (click-through-rate). Other things you might consider testing are the sizes and the number of links (4 or 5) in each link you.
Not only for blogs
I initially started using these Adsense link units on my blogs, but I have since started testing on other sites also. Generally the results have also been positive, with a few sites showing no improvement. It really depends on what kind of a site it is, and where you put the link units.
Other things to keep in mind
If you decide to test these Adsense link units, which I highly recommend you do, the click through rate on this channel will be somewhat deceiving. If you set-up a separate channel for the link units, and you put the three ads side by side like I explained, for every page impression there will be three link unit impressions. This will make the CTR on the link units one third of what it would be if you had a single a Adsense ad. So if you want to compare the CTR with say a 336x280 unit, you should multiply the CTR by three. Another option is just to compare the total number of clicks that spot gets, or the page eCPM.
Like I said before, I strongly recommend you test out this layout on your blog. My results have just been incredible.
Other recommended reading
If you found this hub useful, and are interested in making money online, I recommend you also read this hub on making money with Hubages, as well as my review of Aweber and GetResponse autoresponders.
Comments
Thanks for posting there are many different things to learn on this subject, im happy to have come across your information
hiiiii
Hey Custodio,
I'm a fellow tuga citizen and a faithful reader of your blog DinheirOportunidade. Kudos on that by the way, and keep up the good work!
(most readers won't imagine, but this guy is actually one of the big players in the Portuguese MMO - make money online - niche.
Anyway....
As a fellow webmaster who's also a big fan of testing and tweaking all those important landing pages, and regarding the topic of your hub,
I should say that I'm currently having good results with a similar link unit ad placement, expect in rows 3x(728x15).
I'm still mid-way through split testing with other formats such as the standard 728 wide leaderboard. But so far, it seems this horontal ad unit triple combo works surprisingly well.
Remember guys,
Always split test different placements. Don't assume you know what works best. Run a test and draw conclusions.
When optimizing your webpage, above the fold placement is supremely important. More than half visitors tend to bounce without even scrolling.
It's all about the first looks: above the fold is where it's at.
Check the website in my sig if you want to see some of my latest experiments (/shameless plug, but reasonable all the while).
I could write a article about the supreme important of above the fold visual optimization, though.
In fact, would you be up for such a concept, if I were to pitch a draft for a possible guest post, Custódio?
Let me know your thoughts.
Regardless... I'll see you around!
All the best,
P.
Hi Pedro,
Thanks for your comment. You are free to submit a guest post if you wish.
Thanks
Gypsy Willow 2 years ago
How do you tell google to place the ads as you recommend? (and change the color) great hub